What Makes Us Different
While others start with a marketing trend, we start with a purpose.
Most brands rush to fill shelves with products based on what’s popular—adding trendy ingredients into pre-made formulas and calling it innovation. We begin with real skin and hair needs, defined through dermatological insight and scientific research. Our goal isn’t to follow the crowd; it’s to solve real concerns with care and precision.
While others cut corners, we create from scratch.
It’s common industry practice to reuse base formulations and tweak them slightly—an efficient way to launch fast and cut costs. But these shortcuts result in generic, ineffective products. At Mountains & Sea, every formula is original. Crafted from the ground up, ingredient by ingredient, to ensure the product performs exactly as it should—without compromise.
While others add just enough to claim it, we add enough to feel it.
Ingredients only work when used at the right concentrations. Many brands include high-performance ingredients in barely-there doses, just to list them on the label. We formulate with intention, using clinical data to guide the percentages of every active ingredient—so your product isn’t just well-labeled, it’s truly effective.
While others follow outdated regulations, we follow the latest science.
Most brands rely solely on government regulations to define what’s “safe,” even though many of these standards haven’t been updated in decades. We go much further. Our ingredient review process is ongoing and proactive, guided by the latest peer-reviewed research. If there’s a study suggesting a potential risk, we take it seriously—regardless of whether it’s banned or not.
While others skip testing, we test obsessively.
To save time and money, many products undergo minimal testing before they hit the market. We don’t take that risk. Every formula goes through rigorous lab testing to ensure safety, stability, and purity. We screen for harmful contaminants—like heavy metals, mold, or bacteria—that are too often overlooked elsewhere.
While others choose suppliers based on price, we choose them based on standards.
Many manufacturers operate below the radar, with little oversight or quality control. We partner only with facilities that are certified in Good Manufacturing Practices (GMP), ensuring our products are made with precision, traceability, and accountability at every step.
While others overload with essential oils or artificial scents, we find a safer balance.
Essential oils, though natural, can cause irritation in high doses—and artificial fragrances often contain undisclosed ingredients linked to health concerns. That’s why we combine safe essential oils with carefully selected, clean fragrances that are fully vetted and compliant with the strictest international standards. It allows us to create beautiful, skin-friendly scents without compromising on safety or transparency.
While others leave out what they’d rather you didn’t see, we list it all—clearly and completely.
We follow the INCI (International Nomenclature of Cosmetic Ingredients) system to ensure every ingredient is named consistently—so you always know exactly what’s inside. We even list trace ingredients, because full transparency should be the standard. While regulations require companies to disclose all ingredients (aside from traces introduced unintentionally during manufacturing), many simply skip the ones that don’t sound good on a label. And with limited government oversight, those omissions often go unnoticed. We choose honesty—always.
